Tina (Swiss Miss) talks about the importance of side projects.
I am completely with her and always have a side project or two going on myself (biting my lip to not talk about the next one to launch). One of the things I like about side projects is that you end up dealing with more of the creative/production process than you might in your day job (making the assumption that many of you work at agencies).
In my current side project, I am being a designer and a ‘community manager’ and content curator, and writer. I’m not brilliant at all these things, but you learn a lot trying. And you end up respecting the real experts more too.
